Professional Development

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Using Articles to Promote Your Legal Funding Company

February 23, 2012
pens

By Liz Cobbs Published: 23 February 2012 The arrival of social networking media ushered in a new era of marketing for companies wanting to reach a broader audience. Yet, despite the wide popularity of social media, article writing remains one of the more effective marketing methods. There are ways to use article writing and...
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Cracking the QR Code

February 9, 2012
phone

By Anayat Durrani Published: 9 February 2012 Bar codes on steroids are what they’ve been called. The alien-like pattern is popping up everywhere and on everything. They’re almost as mysterious as crop circles, and they contain hidden messages, too. What are they? They’re Quick Response codes, or QR codes, and they’ve taken off as...
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Finding a “Voice” for Your Legal Finance Company Blog

September 2, 2011
voice

By Elspeth Misiaszek Published: 2 September 2011 If you have hired a copy writer for your legal finance company brochures, newsletters, or social media efforts, you already know that each writer has a different style. In writing, “voice” refers to the unique style, habits, and even diction each writer has. Anyone who has ever...
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Don’t Fail, Plan: Social Media Marketing is Only as Effective as the Preparations Behind It

August 12, 2011
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By Margo Pierce Published: 12 August 2011 The one thing most business people fail to do is plan their social media efforts. This translates into failing to leverage social media effectively. Despite the hype surrounding social media, social media isn’t magic, and will not automatically boost your legal finance company’s bottom line. It’s a...
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Separating your Company from the Competition

June 2, 2011
stand-out

By Brian Walters of LawSuit Funding Solutions, LLC Published: 2 June 2011 Brian Walters of LawSuit Funding Solutions, LLC has generously provided us with this article. Lawsuit funding companies have to compete with local companies who have strong relationships with an attorney and/or firm. Competition also comes in the form of affluent national companies...
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Risky Business: The Dangers of Undervaluing Compliance

May 16, 2011
business

By Violet Marmor Published: 16 May 2011 Violet Marmor is a Compliance Manager at LawMax Legal Finance. As a legal finance company grows and becomes more successful, a cross-section examination of its inner workings will reveal some surprising pitfalls.  Let’s take a look at how a typical system works: A marketing team generates business,...
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